Case Study Of Bajaj Auto - amazonia.fiocruz.br

Case Study Of Bajaj Auto

Case Study Of Bajaj Auto Video

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Case Study Of Bajaj Auto - think, that

Throughout the early s, Bajaj Auto had a stranglehold on the two-wheeler market. It had a waiting list that promised deliveries after six years or more. If a consumer wanted to buy a scooter, he had the option of buying the by then obsolete Lambretta, a second hand scooter, if he was lucky to get one cheap, or pay a premium of as much as Rs. Alternatively, he could place his booking for a Bajaj and wait for its delivery. In the early s, the government relaxed restrictions on the automobile industry. This led to a spate of new entries in the two wheeler market. Although most of the activity was in the motorcycle segment, the scooter segment also saw a few players come in, the key players being Lohia Machines Limited in collaboration with Piaggio, Italy and Kinetic Engineering in association with Honda Motors, Japan. The other new scooter manufacturers were primarily state government undertakings of the likes of AP Scooters, Gujarat Motors, etc. By , the Indian scooter market grew to a size of 6, 00, Bajaj Auto, by virtue of being the only large player, continued to retain its dominance in the market. Case Study Of Bajaj Auto Case Study Of Bajaj Auto

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Case Study Of Bajaj Auto

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Case Study Of Bajaj Auto

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