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Customer Surveillance The Purchase Products With Their Video

It feels as if you are entering a subway station. Inside is an 1,square foot mini-market packed with shelves of food that you can find in a lot of other convenience stores — soda, potato chips, ketchup. It also has some food usually found at Whole Foods, the supermarket chain that Amazon owns. But the technology that is also inside, mostly tucked away out of sight, enables a shopping experience like no other. There are no cashiers or registers anywhere.

Shoppers leave the store through those same gates, without pausing to pull out a credit card.

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Their Amazon account automatically gets charged for what they take out the door. On Monday, the store will open to the public for the first time.

Gianna Puerini, the executive in charge of Amazon Go, recently gave tours of the store, in downtown Seattle. This is a look at what shoppers will encounter.

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There are no shopping carts or baskets inside Amazon Go. Since the checkout process is automated, what would be the point of them anyway? Every time customers grab an item off a shelf, Amazon says the product is automatically put into the shopping cart of their online Tne. If customers put the item back on the shelf, Amazon removes it from their virtual basket. The only sign of the technology that makes this possible floats above the store shelves — arrays of small cameras, hundreds of them throughout the store.

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There were a little over 3. For now, Amazon says its technology simply changes the role of employees — the same way it describes the impact of automation on its warehouse workers. Puerini said. Those tasks include restocking shelves and helping customers troubleshoot any technical problems.

Store employees mill about ready to help customers find items, and there is a kitchen next door with chefs preparing meals for sale in the store. Because there are no cashiers, an employee sits in the wine and beer section of the store, checking I. Most people who spend any time in a supermarket understand how vexing the checkout process can be, with clogged lines for cashiers and customers who fumble with self-checkout kiosks. It is only a few minutes after walking out of the store, when Amazon sends an electronic receipt for purchases, that the feeling goes away.

Actual shoplifting is not easy at Amazon Go.]