Case Study My Dorsavi Marketing Strategy Video
REVENUE GROWTH STRATEGY FRAMEWORK BY FORMER MCKINSEY INTERVIEWER Case Study My Dorsavi Marketing StrategyI hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here.
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An in-depth case study helps you highlight your successes in a way that will help your ideal potential customer become your next customer. They help you show rather than tell prospective customers how you can help them reach their goals. But, creating a solid case study can be a challenge. Do you know who your ideal customer is? Most of of these posts are geared toward average readers. But when you come across a post designed specifically for your needs such as online marketing for the healthcare industryyou are more likely to understand and apply the information.
The same goes with case studies — people who read about results in their industry will feel like the same approach will work for them. Storytelling is a powerful marketing strategy. A great case study will allow someone to really get to know the customer in the case study including:.
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Follow up with the customer in the case study and update your case study a few months down the road to show how your Strategh continue to provide long term benefits. This gives readers the opportunity to see that your goal is not only to help with immediate needs, but also to ensure long term results. No one likes to read one huge chunk of text, no matter how interesting and informative it Case Study My Dorsavi Marketing Strategy be. Case studies, like blog posts, should be scannable and easy to read. Be sure to use good content formatting elements as you would with articles, blog posts, and copywriting on your website, including:. In addition to providing great SEO value for your case studies page, these formatting elements will help your readers especially those that like to skim find the most important parts Markehing your case study and get a great impression about what your business could do for them.
Consider adding multi-media elements in addition to written content, such as videos, PDFs, and images to mix it up and make the content more engaging. Avoid using broad statements by using clear, direct numbers. This makes your case study more believable and helps build trust in your brand.
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You want your case study to be as precise as possible. Instead of saying you doubled their traffic, provide specific, accurate numbers and if possible real proof in the form of charts, graphs, or analytics data. Remember that not everyone is as familiar with analtyics technology as you are, so highlight the most importnat pieces of data and provide context to why it matters.]
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