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Staying competitive requires companies to increasingly consider the option of expanding their business abroad. In addition to improving competitiveness, the potential gains generated by internationalization can reduce risks with the diversification of customers and partners and contribute to the sustainability of organizations.
And, contrary to what can be imagined, this process is not only for large companies, but also for micro, small and medium companies. However, how to go this way safely?
What are the modes of implementation? What to observe to guarantee the expected return? Do you want to receive TrendsCE content on your smartphone?
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Access our Whatsapp and say hi to us. However, this is a traditional view of this process, based on the manufacture and internationalization of goods. In fact, Manuel Mendes, global director of the IXL Center and co-founder of Boston Innovation Gatewaywith expertise in the areas of innovation and international business, internationalization is a stage where companies establish permanent businesses in other countries. Proof that organizations of any size can follow the path of internationalization.
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Https://amazonia.fiocruz.br/scdp/blog/purpose-of-case-study-in-psychology/how-to-become-a-clinical-psychologist-in.php internationalization is much more linked to the issue of organization and planning than to size. When it comes to opportunities or the ability of a company to be able to go international, evaluates Manuel Mendes, of the IXL Center, "this process is above all a change in mentality than simply pure international commercialization". And we can see this happen when the entrepreneur travels to another country to take a course, or for business purposes, and there he sees an opportunity, makes a connection that completely changes his business in the country of origin.
This is also a way to internationalize, from the outside in. According to Mendes, although there are opportunities for everyone outside Brazil, it is important that companies, especially small ones, seek support from government agencies, business associations and cooperatives, that help organize a large number of small businesses and make a single effort to go to the international market. There are successful examples in various parts of the world and I would say that at this moment Brazil is still a little behind in this sense. At the same time, points out Paula Gomes of Apex-Brasil, currently, there are very simple ways to enter the foreign market. In that sense, she guides, companies that want to know more about how to operate via international e-commerce can participate in the e-Xport Meetinga week-long event organized by Apex-Brasil that will bring the here speakers on the theme, in addition to practical workshops on each stage of export via e-commerce.
The initiative takes place this year between December 8 and Registration is open on the agency's The Internationalisation Process Of Emerging Market Multinationals. How to drive the internationalization of companies.]
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