Business Strategy Baidu Video
Strategy example: Introduction to business strategy Business Strategy Baidu
Thus, after investing in MCN agency Muyun Culture and signing the contract with Happy Twist, Baidu has again upgraded the short video ecological layout.
As the data shows, Baidu had launched Haokan Video in November Now, after the development of three years, the independent app of Haokan Video has 30 million daily activities and million global daily activities. Also, the usage time of the app is up to 70 minutes on average. Baidu has been seen to move Business Strategy Baidu in the layout of short video content.
The agency is a short video MCN Multi-Channel Networks agency that integrates content production, content marketing, and content e-commerce, focusing on agriculture, rural areas, tourism, and fashion. Baidu previously launched a short video APP Baidu Kan, which focuses on video aggregation content recommendation and search.
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With the slowdown of the core search business, Baidu urgently needs to find new growth space. In the last part of October, Haokan Video had signed a contract with the Happy Twist group, and these two parties will jointly make popular IP homemade content.
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