Customer Relationship Management Crm Is A Method - amazonia.fiocruz.br

Skip to search form Skip to main content You are currently offline. Some features of the site may not work correctly. DOI: Saeed and V. Grover and William J. Kettinger and S. SaeedV. We draw on information systems IS implementation, business process reengineering, and relationship management research to identify specific Managfment that contribute to successful implementation of Customer Relationship Management CRM system projects.

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These interventions are examined across multiple cases, which depict varying levels of performance outcomes. View on ACM. Save to Library. Create Alert.

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Key factors for a successful implementation of a customer relationship management technology in the Tunisian hotel sector. View 2 excerpts, cites background. Identifying and prioritising critical success factors for CRM implementation: a case study. View 1 excerpt, cites methods. View 1 excerpt, cites background. Customer's life—time value using the RFM model in the banking industry: a case study. Highly Influential. View 6 excerpts, references results and background. View 5 excerpts, references background and methods. Related Papers. By clicking accept or continuing to use the site, you agree to the terms outlined Manaagement our Privacy PolicyTerms of Serviceand Dataset License.]