Popular Preference of Banks in India
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The remaining respondents prefer channels such as ATMs, phone calls and mail, or they had no preference. This is the first time respondents have named mobile as the preferred Popular Preference of Banks in India for banking since the ABA began including it as a possible response in Generation Z and millennials showed the highest propensity for mobile Prfeerence, before and during the onset of COVID, with more than half of each generation using mobile bank apps more often than online banking, ATMs, branch visits or the telephone. Gen X also favored mobile banking in both periods. Baby boomers preferred online banking both before and during the pandemic. Community Banking. Credit unions. Log In. Tags Consumer banking Mobile banking. EST 1 Min Read. Close extra sharing options. Mobile banking has become the preferred channel for bank customers.
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